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Sports marketing is a 50 billion dollar industry. Most of that money goes to the athletes, but it's also a competitive space. While athletes have the advantage of being able to train in a controlled environment, the marketing budgets of sports teams are limited. The good news is that, when appropriately used, sports marketing can be highly effective. Sports marketers can … [Read more...] about What is impact testing for sports?

Badminton is a sport played with a racquet and a shuttlecock. It’s very similar to tennis, only it’s played indoors, without the net. It’s played by two teams of two players each, and the objective is to hit the shuttlecock into the opponent’s court using a racquet. The game is played on a hard surface and requires a lot of stamina. It’s one of the few racquet sports where the … [Read more...] about How is badminton unlike other racquet sports?

There’s no doubt about it. Sports records have been broken in every sport and every year since the very first Olympics. This is not a new phenomenon, but it’s certainly one that continues to amaze us. Whether it’s the most goals in a single match or the longest winning streak, there are always new records being set and broken. And for those who love to track the records, … [Read more...] about Sports records that will never be broken?

Blue blood is an elite sports team that has been around for many years. The term was coined by former Yale University football coach Elmer Layden, who said he wanted to build a team known as "the blue blood." Royalty or someone of noble birth is referred to as "blue blood." The nobility had ashen skin because they didn't have to do anything, and their blue veins were … [Read more...] about What is blue blood in sports? Fully Explained

Lifetime sports activities is one of the most common types of sport. It is a kind of physical activity that you can do in your leisure time. You may be a professional or an amateur in this type of sport. If you are a professional, then you will have to practice your sport professionally. It may be a professional sport, a college sport, a high school sport, or a recreational … [Read more...] about List the two qualities of lifetime sports activities